At the center of every online shopping experience there are essential product questions every consumer has that can make or break their experience with your company. Consumers want to know how much the product costs, which product is available now, how long it’ll take to get to their home, and where they can see it in person.
By answering these four questions about each item clearly and early during your customer’s shopping journey on your website, you help to build their confidence to purchase online or visit your store.
- Price – Let online shoppers know what your sale price is, and if you’re offering any special deals or codes to get a discount at checkout.
- Availability Status – Use clear, short names like “In Stock” or “Back in Stock Soon” to communicate if this item is available. We also have some warehouse availability feeds you can use to communicate “Quickship” if the item is in stock and ready to ship from a nearby manufacturer warehouse.
- Lead Time – Define a timeframe on when a customer could expect to get this item.
- See it in Store – Allow shoppers to filter by location nearest to them, or know which of their favorite items they can check out in person.
The best way to get this information on your website is through a product inventory integration with your POS system. Contact us or reach out to your account lead to get started.